企業管理一級棒

Introduction

In modern retail, brand stores are more than just spaces to sell products—they are vital stages to showcase brand identity. Retail store lighting design plays a critical but often overlooked role in this. Proper lighting not only highlights the unique features of products but also creates a comfortable atmosphere that draws in customers and encourages purchases.

However, retail store lighting design isn’t merely about “illuminating the counter”; it requires strategy and expertise. This article delves into five essential retail store lighting techniques for brand stores, revealing the secrets that make stores stand out and captivate customers.

一、引言

庭園景觀照明已成為現代景觀設計不可或缺的一部分，它不僅提高了戶外景觀空間的美觀性，還為使用者提供了實用功能。隨著技術的進步與設計理念的更新，庭園景觀照明在2025年迎來了全新的發展趨勢。這些趨勢體現了智能化、可持續性與個性化的融合，不僅滿足了環保需求，更讓戶外空間成為表達個人品味的舞台。本篇文章將深入探討2025年庭園景觀照明的五大主要趨勢，幫助景觀設計公司與業主掌握最新資訊。

在現代景觀設計中，照明不僅是一種功能性需求，更是提升空間美感與氛圍的關鍵手段。其中，戶外燈與照樹燈作為景觀照明的重要元素，能賦予樹木夜間生命力，增強庭院、公共場所或建築周邊的吸引力。本文將詳細介紹如何選擇適合的照樹燈、配置視角以及針對不同樹木類型進行設計，幫助您打造理想的戶外景觀空間。

Introduction

As modern living quality continues to improve, people’s demand for outdoor spaces has also grown significantly. Gardens, parks, and commercial areas require not only attractive daytime aesthetics but also functional and visually pleasing lighting at night. A well-designed outdoor lighting scheme ensures safety and creates a unique atmosphere, making the space more appealing.

In this article, we will explore five key aspects of outdoor lighting design: the basic principles, types and applications of outdoor lighting and landscape lighting, the selection and configuration of fixtures, the integration of smart lighting and energy-saving technologies, and inspiring design cases. These will help you create outdoor lighting that combines functionality with aesthetics.

簡介

隨著現代生活質量的提高，人們對戶外景觀空間的需求也不斷提升。庭院、公園、商業街區的設計不僅需要關注白天的景觀效果，更需要在夜晚通過戶外燈光來呈現功能性和美觀性。合理的戶外燈光設計，不僅能保證夜間活動的安全，還能營造獨特的氛圍，讓空間更具吸引力。

在本篇文章中，我們將從戶外燈設計的基本原則、景觀照明的類型與應用、景觀燈具的選擇與配置、智慧照明與節能技術的應用，以及照明設計案例與靈感五大方面，帶您全面了解如何設計出功能性與美感兼備的戶外照明。

Lighting design plays a crucial role in department stores and shopping malls, directly influencing customer perception and shopping behavior. A well-designed lighting system not only enhances product features but also creates an inviting ambiance, ensuring a comfortable shopping experience that ultimately drives higher sales. This article delves into the key aspects of shopping mall and department store lighting design to help maximize product presentation and economic benefits.

The success of department stores and shopping malls relies not only on the quality of goods and services but also on lighting design, which plays a crucial role. Lighting affects both the aesthetics of the space and the customer’s shopping experience and behavior. Well-designed lighting can highlight brand identity, guide consumer movement, and even directly boost sales. This article will introduce the principles, techniques, and practical applications of department stores and shopping mall lighting design to help businesses create attractive shopping environments that captivate consumers.

百貨商場與購物中心的成功，除了依賴商品品質與服務，照明設計同樣扮演著不可或缺的角色。燈光不僅影響空間的美觀性，還關係到顧客的購物體驗與行為。精心設計的燈光能夠突顯品牌形象、引導消費動線，甚至直接提升銷售業績。本篇將以專業視角，介紹商場照明設計的原則、技巧及實際應用，幫助業者打造吸引消費者的購物空間。

購物中心、百貨商場作為商品展示與銷售的核心空間，照明設計是影響顧客感官體驗與購物行為的重要因素之一。一套精心設計的照明方案，不僅可以強調商品特色，還能有效提升商場氛圍，增強顧客購物的舒適感，最終促進銷售業績的增長。本文將深入探討購物中心與百貨商場照明設計的要點，幫助實現商品展示效果的最大化與經濟效益的提升。

隨著現代人對生活品味的追求越來越高，燈光設計在室內設計中的地位也越發重要。燈光不僅僅是功能性的照明工具，更是塑造空間氛圍、提升視覺層次和展現個人品味的關鍵元素。特別是在豪宅設計中，燈光的配置需要更精緻、更專業，才能滿足日常生活與特殊場合的雙重需求。